Seth Godin: Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Dr. Wayne W. Dyer: Excuses Begone!: How to Change Lifelong, Self-Defeating Thinking Habits
Andy Sernovitz: Word of Mouth Marketing: How Smart Companies Get People Talking, Revised Edition
David R. Hawkins: Power vs. Force: The Hidden Determinants of Human Behavior
Daniel H. Pink: A Whole New Mind: Why Right-Brainers Will Rule the Future
Dr. Wayne W. Dyer: Change Your Thoughts - Change Your Life: Living the Wisdom of the Tao
Chip Heath: Switch: How to Change Things When Change Is Hard